Not for the players or the viewers, but Lalit Modi appears to believe that targeting Sanjiv Goenka helps brew controv...

Not for the players or the viewers, but Lalit Modi appears to believe that targeting Sanjiv Goenka helps brew controversy and keep IPL ratings high. He made these remarks in a podcast with ANI this morning. He also recently spoke about leaking personal news about a South African player in the past to create controversy and boost viewership. Do you think faking narratives and generating hatred around a player or an owner to drive IPL ratings is justified? And openly admitting to it? Wouldn’t that ultimately damage the credibility of the IPL itself? ------------------ Smita Prakash: “Why you going after Mr. Goenka? Why are you making him into a meme?” Lalit Modi: “I need a controversy every year. When the ratings drop, you need a meme outside the game. I can’t make something inside the game.” Smita Prakash: “But you are not part of IPL...” ------------------